Early Morning Coffee in RDU with BabeThomHerman - No matter what time of day, Coffee/Sports are a great combo!
My Blog

Minority Report: My NASCAR Experience

picture is courtesy of  wendellscottonline.com
Last Saturday at the Charlotte Motor Speedway, I had an opportunity to cover my first NASCAR sporting event for my sports website, Early Morning Coffee with BTH and what an experience it was.

At first, I was a little apprehensive covering a sport that a vast majority of minorities have very little interest in and one that southern whites gravitate towards in large numbers. Eventually, I decided that The Bank of America 500 should be a priority event to cover.

Although heavy rains were in the forecast, I was determined not to let inclement weather interfere with an opportunity to cover such a prestigious event. Upon my arrival to the CMS on Saturday morning, it started pouring down rain and I began feeling less and less optimistic about the weather improving by the 7 pm start time for this scheduled event.

When I was in route to pick up my media credential, I happened to witness confederate flags on pickup trucks and recreational vehicles, but nowhere near the amount that I had previously seen during a Winston Cup event in 2003 at the North Carolina Speedway in Rockingham, NC.

Was that a good or bad thing? I guess it depends on a person's view about the flag. That's beyond the point though because I'm not writing this blog piece to debate anyone's view on the Confederate flag or even my own personal feelings towards it. 

When I first entered the media room of the CMS, I couldn't help but think about the late, Thee Dixon who was the first modern era African-American team owner in NASCAR since the late Wendell Scott came on the scene in the 1950s. Scott is also the only African-American driver to ever win a premier level NASCAR race. Dixon featured his first Winston Cup entry in the late 1980s under the banner of Mansion Racing.

I thought about some of the challenges that Dixon faced as a team owner without ever having any major corporate sponsorship which is very vital for any team to survive on the NASCAR circuit. Even though the origin of the sport was during an era of segregation and discrimination, Dixon never pointed any fingers and was keenly aware that it wasn't NASCAR that kept him off of the track, but the lack of major sponsorship.

Thee Dixon Picture is courtesy of personcountylife.com

Even though I currently face some of the same challenges of obtaining sponsorship for my website, I imagine Dixon and Scott were looking down from those overcast skies smiling down on me knowing that their efforts to garner more minority interest in NASCAR weren't in vain.  My hope is that more minorities will embrace a sport that appears to be willing to give them opportunities. 

There will always be some resistance towards change by many of NASCAR's core fan base, but for years the industry has been embracing diversity. I’m sure from a marketing perspective; they are anxiously waiting for the Tiger Wood’s of the NASCAR industry.

Although some were friendlier than others, the overall reception I received from the staff at the CMS and also the motorsports media was very professional and heartwarming. Only a small percentage of those in the media room looked overly shocked to see an African-American covering an event that appeals to very few minorities, but the longer I stayed around, the more I felt accepted and welcomed.

Unfortunately, I didn't get the chance to officially cover the event on race day because The Bank of America 500 was rescheduled for Sunday due to inclement weather, but the positive experience on Saturday made me realize that in regards to NASCAR, my website will not be a one and done in this sport.

Maybe one day I will get an exclusive interview with 2015 Bank Of America 500 winner Joey Logano. A long shot, but I certainly believe it will come to pass.

2 Comments to Minority Report: My NASCAR Experience:

Comments RSS
Victoria Reyes-Outley on Monday, October 12, 2015 2:36 PM
I agree the sport needs more diversity.. Maybe I'll check it out one day..
Reply to comment
G.Herman on Monday, October 12, 2015 3:07 PM
I'm sure you will enjoy the experience. :)

Add a Comment

Your Name:
Email Address: (Required)
Make your text bigger, bold, italic and more with HTML tags. We'll show you how.
Post Comment
RSS Follow

Recent Posts

Challenges associated with PTSD and General Anxiety Disorder
Triggers, PTSD and Complex-PTSD
Finding your happy place: PTSD and Anxiety
Ambitions of a Blogger: Homicide, Drugs, Crime and Perdue Pharma
Challenges Associated with Post Traumatic Stress Disorder (PTSD)

Most Popular Posts

The Miami Hurricanes: A Gamble worth Taking
UCLA Should Have Been Number One! ESPN 50/50 QB
Triggers, PTSD and Complex-PTSD
NFL Blurred Lines
When roosters are involved: Anything could happen! UNC vs USC


Health and well being


April 2018
March 2018
February 2018
January 2018
December 2017
November 2017
October 2017
September 2017
August 2017
July 2017
June 2017
May 2017
April 2017
March 2017
February 2017
December 2016
November 2016
October 2016
September 2016
August 2016
July 2016
June 2016
May 2016
April 2016
March 2016
February 2016
January 2016
December 2015
November 2015
October 2015
September 2015
August 2015
July 2015
May 2015
April 2015
March 2015
February 2015
January 2015
December 2014
November 2014
October 2014
September 2014
August 2014
June 2014
April 2014
March 2014
February 2014
January 2014
December 2013
November 2013
October 2013
August 2013
July 2013
June 2013
May 2013
April 2013
March 2013
February 2013
January 2013
December 2012
November 2012
October 2012
September 2012
August 2012

powered by